Duda Alternatives for Agencies Serving Local Businesses

If your agency builds websites for local businesses and Duda feels like more platform than your clients need, the main alternatives are LotsBusiness, 10Web, Wix Studio, GoDaddy Airo, HighLevel, Durable and Squarespace. LotsBusiness fits agencies whose clients need a website, a Google Business Profile and business email in one price per client: $4.30 a month on its 25-client plan, billed yearly.

Duda is the platform many agencies start on, and for good reason: it is built for businesses that sell websites to other businesses, and its White Label plan puts the whole platform under your brand. Agencies usually look elsewhere for three reasons: the per-site cost adds up past the four sites the Agency plan includes, clients still need email and their Google profile set up somewhere else, and full white-label is more than a plumber or a salon will ever notice.

I opened Duda's pricing page and every alternative's own pricing or product page on 20 October 2026. Prices are US dollars before tax, billed yearly unless I say otherwise. Sources are at the end.

Duda alternatives at a glance

How I worked out per-client costs: Duda Agency is $624 a year for 4 sites plus $168 a year for each extra site. 10Web Agency Starter is $510 a year for 10 sites; Agency Core is $960 a year for 20 sites plus $4 a site a month. GoDaddy's prices are the annual plan prices on its page, which says annual plans get an extra discount in the first year and doesn't show the renewal price. HighLevel Starter covers 3 sub-accounts, so 5 and 25 clients need Unlimited at $2,970 a year. "Not listed" means I didn't find it on the vendor's own page on 20 October 2026, not that it can't be done.

What Duda does well (and what it costs)

Credit where it is due. Duda's plans unlock the platform, and sites are added on top:

• Basic $19 a month billed yearly ($25 monthly), 1 site
• Team $29 ($39 monthly), 1 site
• Agency $52 ($69 monthly), 4 sites
• White Label $149 ($199 monthly), 4 sites
• Custom by quote, with API access

Each extra site is $17 a month or $168 a year on Team and above ($19 or $171 on Basic). Every plan includes unlimited client accounts with role-based permissions, and clients only see the sites assigned to them. MCP access, so AI tools can work with the platform, starts on the Agency plan. There's a 14-day trial with no card and a 30-day money-back guarantee, and an AI Visibility add-on from $19 a month.

The White Label plan is the real strength. Duda's FAQ says "all of it" can be white-labeled: the website builder, the multi-site dashboard, preview pages and platform emails, on your own platform domain with your colours and logo. If white-label is the product you sell, nothing on this list goes as far except 10Web's Agency Core.

What you still add yourself on Duda: business email for each client (Duda's "custom platform and email domain" brands the platform's own emails, it isn't mailboxes), and the client's Google Business Profile, which isn't on the pricing page.

1. LotsBusiness: the website, Google and email in one price per client

I built LotsBusiness for the job most local clients hire an agency for: get them online and found. The paid unit is a business, so each client is one business in your workspace, and each gets the same full package.

• A professional website. Start from a ready-made design for the client's trade and the name, services, hours and photos fill in. Change texts, colours and pages without code, preview, publish. Hosting and HTTPS are included, every version is kept for rollback, and a quality and safety check runs before anything goes live. Download a site as files at any time.
• Their own domain. A free yourname.lotssite.com address while you build, then connect the domain the client already owns with one DNS record.
• On Google Search and Maps. Create the client's Google Business Profile step by step and follow Google's own verification, or link the one they have, then post offers, events and updates. Google decides verification and ranking. My Google Maps guide has the steps.
• Business email at the client's own name. info@ and a mailbox for every staff member at the client's domain, unlimited mailboxes once the domain is connected. No per-mailbox bill to pass on.
• Enquiries in one place. Contact-form messages arrive by email and in the dashboard, spam filtered, with an optional WhatsApp button and tap-to-call bar.
• Directory listings, guided. LotsBusiness shows which directories matter for the client's trade, gives you the exact details to enter so they match everywhere, and tracks progress. You or your team submit them; LotsBusiness doesn't submit listings. Durable and Yext do submit them for you.

For your agency. One workspace holds every client and your team, with admin, manager and viewer roles and unlimited team members. A client can get access to their own business only. Send an approval link and the client reviews the draft with no account. When a client wants to own everything, a hand-over moves the business, its website and its domain to the client's own account and plan. I wrote up both in how agencies get client sign-off and hand over a website. Each site can hide the "Made with LotsBusiness" line; approval links and the dashboard carry the LotsBusiness name. More on the agencies page.

Price. Starter covers 1 business for $120 a year ($10 a month) or $19 monthly. Pro covers 5 for $390 a year ($6.50 per client a month) or $59 monthly. Business covers 25 for $1,290 a year ($4.30 per client a month) or $199 monthly. Extra clients cost your plan's rate. Every feature is on every paid plan, and Pro and Business include LotsNotes Pro. Every business starts with a free directory listing. The full breakdown is in LotsBusiness pricing explained.

Compared with Duda. At 25 clients, Duda Agency comes to $13.84 per client a month before email; LotsBusiness Business is $4.30 with email and the Google profile steps included. Duda goes further on white-label: if your clients must never see a vendor name anywhere, including the dashboard and approval pages, stay on Duda's White Label plan.

2. 10Web: WordPress sites with a reseller dashboard

10Web builds WordPress sites with an AI builder and hosts them. Its agency plans are among the cheapest per site: Agency Starter is $42.50 a month billed yearly ($510 a year) for 10 sites, Agency Core is $80 a month ($960 a year) for 20 sites plus $4 a site, and Agency Pro is custom, from $2.50 a site for 50 or more.

• Strengths. Agency Core adds a branded dashboard and website builder and lets you bill clients through Stripe or PayPal, with a 7% 10Web billing fee (as low as 0% on Agency Pro). Full WordPress, and a 30-day money-back guarantee.
• What you add yourself. Email hosting and Google Business Profile tools aren't on the pricing page.

Pick 10Web if you want WordPress and want to resell under your own brand with client billing built in.

3. Wix Studio: design range and client handovers

Wix Studio is Wix's platform for agencies and freelancers. One dashboard covers all client sites, billing, subscriptions, support tickets and reports; teams co-edit with custom roles and permissions; clients update content in a code-free CMS without touching the design; and handovers can be customized with client-specific resources. Design range is its strength.

I'm not quoting Wix prices here; check the Studio plans in your own region. Business email on Wix means buying Google Workspace, and the Google Business Profile isn't on the Studio page.

Pick Wix Studio if your clients pay for design and your designers want a visual editor with code access.

4. GoDaddy Airo: many client sites on one account

GoDaddy's Airo builder prices per account with a site cap: Starter $9.99 a month billed annually (1 site), Professional $24.99 (up to 10 sites) and Ultimate $99.99 (up to 50 sites), or $19.99, $49.99 and $199.99 monthly. GoDaddy says annual plans get an extra discount in the first year, and its page doesn't show the renewal price.

• Strengths. Ultimate is described as for "agencies managing multiple client sites": team collaboration, handing finished projects to clients, GitHub sync and cloning projects. Professional and Ultimate include a Google Business Profile connector alongside Facebook, Instagram and Mailchimp, plus bookings and payments. Many clients already have their domain at GoDaddy.
• What you add yourself. Email is Microsoft 365, sold per mailbox, listed from $8.99 a mailbox a month on Email Essentials. Removing Airo branding is marked "coming soon".

Pick GoDaddy if your clients already live there and you want many sites on one account.

5. HighLevel: when the agency sells marketing, not just websites

HighLevel is an all-in-one agency platform: website and funnel builder, CRM, booking calendars, reputation management, and email and SMS marketing, with a sub-account per client. Starter is $97 a month or $970 a year (3 sub-accounts), Unlimited $297 or $2,970 (unlimited sub-accounts) and Agency Pro $497 or $4,970 (adds SaaS mode, so you can resell it as your own software). There's a 14-day trial, and usage charges apply for email, SMS, calls and AI.

• Strengths. If you run lead generation and follow-up for clients, the CRM and automation are the product, and the website comes with it. Its FAQ says the desktop web app can be white-labeled.
• What you add yourself. Mailbox hosting isn't on the pricing page (its email is marketing email), and listings management is a $30 a month add-on per sub-account.

Pick HighLevel if your agency sells leads and automation, and the website is one part of a bigger retainer.

6. Durable: listings submitted for the owner

Durable is priced per business: Launch is $22 a month billed yearly ($25 monthly) and Grow $41 ($49 monthly). Both include the website, hosting, a free domain (up to $20 on Launch, $40 on Grow), the Google Business Profile, 10+ personalized directory listings that Durable handles, a built-in CRM and bookings; Grow adds unlimited team members.

• Strengths. Durable submits the directory listings, which LotsBusiness doesn't do.
• For agencies. No agency plan or white-label is listed on its pricing page, and its help center says Durable doesn't provide email services directly. At $22 a business, 25 clients cost $6,600 a year. I compared the two in detail in LotsBusiness vs Durable.

Pick Durable for a single owner who wants listings submitted and a CRM in the same place.

7. Squarespace: polished sites and a free partner program

Squarespace is priced per site: Basic $19 a month billed yearly, Core $29, Plus $49 and Advanced $99 ($25, $39, $65 and $139 monthly), with a 14-day trial and no free plan. Core and above include one Google Workspace account free for the first year if you register or connect a domain; after that it renews at Google's standard rate, and extra users are billed at the standard rate.

Its Circle program is free to join and, as you build more sites, adds extended trials and commissions on new subscriptions. Squarespace doesn't list white-label or Google Business Profile tools on these pages.

Pick Squarespace if your clients want its look and you build a handful of sites a year.

How to choose

• White-label is the product you sell: stay on Duda's White Label plan, or try 10Web Agency Core.
• You also sell leads and automation: HighLevel.
• Your clients pay for design: Wix Studio or Squarespace.
• Your clients already live at GoDaddy: GoDaddy Airo Ultimate.
• One owner who wants listings submitted for them: Durable.
• Every client needs a website, Google, email at their own name and a clean hand-over, at one price per client: LotsBusiness, from $4.30 per client a month on 25 clients. My full list of website builders for agencies covers Hostinger and B12 too.

Working from your AI assistant

Duda opens MCP access from its Agency plan. LotsBusiness works with the AI agent you already use on every plan: connect ChatGPT, Claude or another assistant once on the connect page (sign in with your account, no key), and it works across the clients in your workspace within your role. Everything also works in the dashboard. Then ask in plain words:

Add these three new clients from their current websites, draft a site for each from a design for their trade, and send me approval links when they're ready. Then list which clients still have no Google Business Profile.

The assistant adds each business, builds the site, runs the quality check and creates the approval links. Publishing, Google posts and hand-overs wait for your go-ahead.

FAQ

What is the best Duda alternative for agencies with local clients?

It depends on what you sell. For a website, Google Business Profile steps and business email in one price per client, LotsBusiness costs $4.30 per client a month on its 25-client plan, billed yearly. For WordPress with a reseller dashboard, 10Web. For design range, Wix Studio. For leads and automation, HighLevel.

How much does Duda cost per client?

Checked on 20 October 2026: the Agency plan is $52 a month billed yearly ($624 a year) with 4 sites, and each extra site is $168 a year. That is $13.20 per client a month at 5 clients and $13.84 at 25. The White Label plan is $149 a month billed yearly, also with 4 sites.

Is there a cheaper white-label alternative to Duda?

10Web's Agency Core is $80 a month billed yearly for 20 sites plus $4 a site, with a branded dashboard and builder and client billing. LotsBusiness lets each site hide the "Made with LotsBusiness" line at $4.30 per client on 25, but approval links and the dashboard carry the LotsBusiness name.

Does Duda include business email?

Not on its pricing page. Duda's "custom platform and email domain" on White Label brands the platform's own emails, not client mailboxes. LotsBusiness includes business email with unlimited mailboxes at each client's own domain on every paid plan.

Does LotsBusiness submit directory listings for my clients?

No. It shows which directories matter for each client's trade, gives you the exact details to enter, and tracks progress. You or your team submit them. Durable and Yext submit listings for you.

Can I move my clients' sites from Duda to LotsBusiness?

You rebuild each site in LotsBusiness: add the client's details, start from a design for their trade, then connect the client's domain with one DNS record when you're ready to switch. The client keeps their domain where it is.

Sources (checked on 20 October 2026)

• Duda: duda.co/pricing
• LotsBusiness: pricing, agencies, connect an AI assistant
• 10Web: 10web.io/pricing-platform
• Wix Studio: wix.com/studio
• GoDaddy: website builder, professional email
• HighLevel: gohighlevel.com/pricing
• Durable: pricing, custom email help
• Squarespace: pricing, Circle